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What is a Marketing Job in Aberdeen and Why Do Businesses Need Them?

In Aberdeen, there are various types of marketing jobs available, each playing a crucial role in driving business growth and success. These roles require specific skills and expertise, and the salary ranges can vary based on factors such as experience, industry, and company size. Here are some of the common marketing job types in Aberdeen, along with their significance in the business world and potential earnings:

  1. Marketing Coordinator: As a marketing coordinator, your role would involve supporting the execution of marketing strategies, coordinating campaigns, managing social media platforms, and assisting with market research. The salary for a marketing coordinator in Aberdeen can range from approximately £20,000 to £30,000 per year.
  2. Digital Marketing Specialist: As a digital marketing specialist, you would focus on developing and implementing online marketing strategies. This would include leveraging digital channels such as social media, email marketing, and search engines to reach the target audience. Additionally, you would analyze campaign data to optimize performance. The salary for a digital marketing specialist in Aberdeen can range from around £25,000 to £45,000 per year.
  3. Market Research Analyst: As a market research analyst, your responsibilities would involve gathering and analyzing data to help businesses make informed decisions. This includes conducting research on the target market, analyzing competition, and evaluating product/service offerings. The salary for a market research analyst in Aberdeen can range from approximately £25,000 to £40,000 per year.
  4. Marketing Manager: As a marketing manager, your role would entail overseeing the development and implementation of marketing strategies, managing marketing campaigns, and ensuring effective communication of the brand message. You would collaborate with cross-functional teams and manage budgets. The salary for a marketing manager in Aberdeen can range from approximately £35,000 to £60,000 per year or higher based on experience and industry.
  5. Brand Manager: As a brand manager, your responsibilities would involve developing and managing a brand's image and reputation. This includes creating cohesive brand strategies, overseeing advertising campaigns, and ensuring brand consistency across platforms. The salary for a brand manager in Aberdeen can range from approximately £35,000 to £60,000 per year or more, depending on experience and industry.
  6. Marketing Director: As a marketing director, you would hold a senior-level position and play a key role in developing and implementing the overall marketing vision and strategies for a company. This involves leading the marketing team, collaborating with other departments, and analyzing marketing performance. The salary for a marketing director in Aberdeen can range from approximately £60,000 to £100,000 per year or higher, depending on the company's size and industry.

 

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Thank you for choosing The Hidden Market to help you find your ideal marketing job! We believe in connecting candidates with opportunities that resonate with their unique skills, interests, and professional goals. Our personalized approach means that we take the time to get to know each candidate on a personal level, considering more than just the job requirements.

Our aim is to match you with a marketing job that will not only help you advance your career but also bring you fulfillment and purpose. Our team is committed to providing continuous support and guidance, so you never feel alone throughout the job search process.

At The Hidden Market, we don't stop at job matching. We also want to help you grow and develop your career, which is why we offer career development resources, as well as premium services tailored to meet your individual needs. Our platform provides access to job opportunities across various industries, and our community allows you to network with other professionals and stay on top of industry trends.

We understand that job searching can be daunting, and we want to ensure that we provide you with all the information you need to make informed decisions. That's why we have an extensive FAQ section with detailed responses to frequently asked questions. Our commitment is to support you every step of the way, beyond job placement, to help you achieve long-term fulfillment and career success.

We're excited to embark on this journey with you and help you find your dream marketing job that aligns perfectly with your professional and personal aspirations.